Is AI creating a sea of 'meh' sameness?
Our Executive Creative Director Patricia Lefebure has shared some of her reflections with Creativepool for #PurposeMonth.
Her take? AI is simply holding a mirror to our current creative approach - if we feed it run-of-the-mill content, it will regurgitate 'midness' - but it can open the door for us to channel our creativity, time and budgets into new frontiers of creative exploration.
Read more on the Creativepool website here: bit.ly/3KtgGwx