Commentary | Digital Trends

The Move from Display to Paid Social

28th August 2015 | Kate Ross

Since 2014 we’ve been steadily reducing reliance on Display advertising in our client’s digital media buying budgets – and investing more and more in Paid Social advertising. We’ve been running highly successful, hyper targeted Paid Social advertising across the likes of Facebook, Twitter, I...

Commentary | Digital Trends | eight&four News

Our MD Kate Ross made an appearance on BBC World News…

21st August 2015 | Jane Bond

We had an exciting week this week as our MD, Kate Ross was invited to appear on BBC World News, to chat all things vlogging. As an agency, we’re continuing to expand in the social media sector, with video continually evolving and dominating content creation in this sector. Consequently, the pow...

Digital Trends | eight&four News

Our MD Kate Ross is published in Fourth Source

21st August 2015 | Tiffany Tant-Bevin

Our MD Kate Ross spends a significant amount of her time on-site with our Higher Education client's senior management teams, delivering digital strategy consultancy for ambitious institutions such as UCL & De Montfort University. Kate supports these clients on everything from consulting on te...

Digital Trends

How to make your video content work harder

5th August 2015 | Lauren McLeod

Making sure your branded video receives a high number of views can feel like a secret art at times, but all content publishers have the same tools at their disposal. Take a read through our help guide to see how you can best use the tools and techniques available to you to make your video content pe...

eight&four News | Our Clients

Welcoming our new client VELCRO®!

15th July 2015 | Jane Bond

eight&four are delighted to announce that we have been chosen as the new digital partners for VELCRO®, and will be delivering social strategy, community management and SEO for this renowned brand. The VELCRO® name has been a marker of superior quality, exceptional innovation and unsurpassed...

Digital Trends | eight&four News

Our MD Kate Ross is published in Digital Marketing Magazine

8th July 2015 | Jenna Vernon

Our MD, Kate Ross, works closely with our Higher Education client's senior management teams – including digital strategy consultancy for ambitious institutions such as UCL & De Montfort University. She spends a significant part of her week on-site with these clients, supporting them on ever...